Still Comfortable?
Like frogs in a pan of water with the temperature rising, our comfort with increasing sales revenue from an increase in average transaction dollars is not feeling so comfortable in recent years. Here’s why:
Filed under: Change, Clients, Marketing, Pricing, Selling | Tagged: annuals, battle, beauty, cell packs, Client Advantage, combat, costs, flats, grasses, margin dollars, Marketing, perennials, Plants, psychology, Retail, sales, Selling, shrubs, transactions, wholesale | 2 Comments »