The “Buy Local” movement may be picking up some steam. Whether an anti-homogenization movement, to better sustain local economies, or organized for self-protection of locally owned business it is a good idea in my opinion to get involved. Local, community based marketing fuels positive word of mouth.
Filed under: Change, Consumers, Leadership, Marketing | Tagged: booksellers, bookstores, buy local, Independent, indie, local, locally owned, Marketing, sustain, sustainable, weird, word of mouth | 4 Comments »
Strategies Blog from Horticultural Advantage 