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Projected Good News is Good News

chartofweek-01-06-09-lp3Most Marketing Executives See Economy Turning Around in 2010

Marketers can justly be accused of wearing rose-colored-glasses at times. Can so many possibly be right that the economy will turn around as quickly as 2010? The poll respondents aren’t financial experts, but they do have responsibility for the marketing of the goods and services of their companies. They’re in-the-know about the internal outlook of their companies, and their plans to stay competitive.

Click here to read more about the survey

The survey doesn’t explain the respondents reasons for their optimism so we will have to come up with our own answers to these questions:  (And please – enter your comments).

  1. Why aren’t they buying into all the long-term gloomy economic thinking?
  2. What gives these top marketers this kind of confidence that their company has a bright future this soon?
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