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Merchant Advantage

A Strategy for Buying and Selling Profitably

Merchant Advantage is a two-day program designed to provide a resource to influence and change company culture. In Merchant Advantage we approach merchandise management as a team sport in a two-day in-depth process of gaining an understanding of what and why we think the way we do about merchandise, and why we get the the results we get. Next, we examine the 10 Merchant inciples and best practices and adopt new thinking to begin to implement improved merchandise planning and management processes.

In the Merchant Advantage program you will develop and propose a seasonal merchandise plan for your company. In a follow-up process this preliminary plan is then presented to your entire company for feedback and involvement. A tentative Seasonal Merchandise Action Plan (SMAP) is then developed for implementation.

The Merchant Advantage program is presented in either a small group setting with five to seven companies with up to six attendees permitted from each company, or in-house which is especially suited to larger and multiple location companies where greater involvement is needed.

Merchant Advantage is ideally scheduled in the summer while spring results are fresh in the minds of attendees through the fall, offering plenty of time for analysis, planning, and implementation for the upcoming year. However, if you didn’t do it then there is no time like the present as the greatest yield from applying what you learn is in the peak season of your business when you can have the greatest impact on your profitability.

Please send email to sid@horticulturaladvantage.com for further information, dates, and rates.

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